The Heights Restaurant is aptly named due to it's locale, directly over the Grassmarket with stunning views of Edinburgh castle. The recent refurbishment of this Apex flagship restaurant required a new identity to compliment the minimal design concept created by ISArchitects.
Simplicity and elegance where key, the identity mirrors this with a typographical play on the word height and a subtle graphical gradient to give a feeling of height and relief from the printed page.
Atom Design applied the identity to a full compliment of materials from menus, business cards and stationery, to match books and sugar-sticks.
